Unit Lockups
The Power of Our Brand
使用锁定来庆祝和区分你的大学组织和每个独特的部门的价值,同时支持我们的母公司品牌.
A “lockup” is a formal combination of the department's name, A&M-Commerce logotype and lion head. 锁定是为了识别院系,同时也与大学的主要标志系统保持一致. 在这样做的过程中,部门利用了与A相关的价值和权力&移动商务品牌和收益来自即时认可和信誉. 独特和不同的部门标志给我们的观众造成混淆,破坏了大学的视觉形象. While we all seek to communicate, 庆祝和区分我们工作的大学组织的价值, 没有比我们的母公司品牌更强大的图形标识了.
Request a lockup by emailing [email protected]
COLLEGES, SCHOOLS, DIVISIONS AND CENTERS
Departments, Associations and Initiatives
LOGO USE AND CREATION
大学是一个复杂的组织,由许多小组、办公室、部门和学院组成. In order to create a cohesive set of unit lockups, 我们创建了一个适用于组织内每个人的模板.
Use Guidelines
的一个&M-Commerce name and logos may only be used:
- 与官方大学项目、团体和组织有联系
- For university-approved activities
- 与符合大学价值观的内容相关联. 不允许提及毒品、酒精和其他不适当的内容.
Horizontal lockup
- Most versatile; works for a variety of situations and audiences
Vertical lockup
- 非常适合服装或空间又细又长的应用,如钢笔和横幅.
- 如果您的商品需要这种布局的变化,请联系营销和通信办公室.
- Use the two-color version whenever possible.
- 选择在背景和徽标之间创建最强烈对比的版本.
- The lion head should always be lighter than its background.
- Printing in color: Use the two-color CMYK version.
- Printing in black and white: 根据背景颜色使用黑白单色版.
- Limited budget: Use the one-color PMS logo.
清晰的空间是必要的,以提供呼吸的空间周围的标志. Leave a clear
标志的上、下、左、右四周的空间至少为四分之一
width of the circle. That's about the width of the bottom section of the mane.
徽标的背景应该仔细和深思熟虑的选择. 确保保持适当的对比度以提高可读性. Do not place the logo over busy images, patterns or backgrounds.
Do not alter or replace the typefaces.
不要拉伸,压缩或改变其尺寸或相对比例.
没有将大学名称附加到替代符号或创建自己的徽标.
Do not add, remove, deconstruct or rearrange the elements. For example, do not remove the entire lion head and circle.
Do not skew, warp or rotate the identity.
不要将自己的轮廓或效果应用于徽标或更改颜色.
如果您需要在通信中平等地识别多个大学实体, use the following guideline:
Sponsored by:
Sponsored by:
Student Career Preparedness
Fraternity and Sorority Life
Approval
营销和通讯厅必须审查包括单位锁定在内的所有项目的正确使用情况. Please send the artwork to [email protected].
Creation Guidelines
If unit name is longer than 3.5 circles, use the colleges, schools, divisions and centers three-line unit logo or departments, associations and initiatives two-line unit logo format.
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Contact Us
- Office of Marketing and Communications
- 903.886.8143
- [email protected]
- Binnion Hall, 140
- 1500 Education Drive
- Commerce, TX 75428